Website Specialist (m/f/d)

Publicado 25-10-2021

ZF

Lisboa Lisboa (Publicidade / Marketing)


Work at the forefront of automotive innovation with ZF,
one of the world?s leading automotive suppliers.

Website Specialist (m/f/d) Location: Sao Domingos de Rana, Lissabon, PT, 2785-723

Req ID 24914

We are looking for a new colleague in the "Global Brand" department of ZF Aftermarket at our location in Sao Domingos de Rana.


Your tasks:

  • Manage experience on the ZF Aftermarket Website landscape. Own the global master web publishing, including agile release planning, agency steering, stakeholder coordination and roll-out
  • Govern and consult regional web editors and steer any decentral creation & publishing process as well as work with Front end solution team to maximize customer conversions and optimize customer journeys on web channels, enhance digital marketing performance with regards to traffic and user engagement.
  • Work with partners & functions to generate digital assets and content targeting the relevant channel audience. Brief and manage ZFAM?s digital marketing agencies in terms of all website marketing material creation. Ensure initiatives are in line with overall marketing and communication initiatives
  • Ensure that website marketing material is created, administrated and published in such a way that it can be used in all global regions with minimal adaptation and complies with latest "search engine optimization" requirements and pro-actively drive ZFAM's search engine rankings for all material by continuously applying improvement tactics and aligning with the Front-End Solutions teams to improve technical SEO
  • Ensure legal and functional (communication, brand, engineering) compliance before publication and contribute to global website marketing projects alongside global and regional stakeholders

Your profile:

  • Several years of experience in web content management for large size, global and complex organizations as well as first experience in marketing project management (ideally scrum)
  • Strong understanding of latest digital marketing tactics and strategies as well as excellent creative digital production and editorial skills
  • Good understanding of digital KPI and analytics, as well as data driven marketing with a performance mindset, latest SEO principles
  • Good communication, collaboration & stakeholder management skills as well as skills in Adobe Creative Suite (PS), E-Spirit or other CRM, MS Office, Jira
  • Fluent English language skills

ZF is a global technology company suppling systems for passenger cars, commercial vehicles and industrial technology, enabling the next generation of mobility. ZF allows vehicles to see, think and act. In the four technology domains of Vehicle Motion Control, Integrated Safety, Automated Driving, and Electric Mobility, ZF offers comprehensive product and software solutions for established vehicle manufacturers and newly emerging transport and mobility service providers. ZF electrifies a wide range of vehicle types. With its products, the company contributes to reducing emissions, protecting the climate and enhancing safe mobility.


In fiscal year 2020 ZF reported sales of ?32.6 billion. The company employs more than 150,000 associates at approximately 270 locations in 42 countries.


Be part of our ZF team as Website Specialist (m/f/d) and apply now!

Contact

Anastasia Zascerinskij


Our Commitment to Diversity

ZF is an Equal Opportunity and Affirmative Action Employer and is committed to ensuring equal employment opportunities for all job applicants and employees. Employment decisions are based upon job-related reasons regardless of an applicant's race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability, marital status, genetic information, protected veteran status, or any other status protected by law.



Job Segment: Engineer, Compliance, Project Manager, CRM, Front End, Engineering, Legal, Technology