Digital Paid Media Specialist (FT)

Publicado 22-09-2021

GoForClose

Lisboa Lisboa (Publicidade / Marketing)


About the Job
GoForClose aims to provide high-quality marketing services to Real Estate Investors, enabling them to grow their business and achieve financial independence. Our core values are growth, accountability, and passion.
Are you a Google and Facebook Ads magician? Do you love data and feel like a win whenever your A/B testing and optimization improve conversions? If you said ?yes,? then continue reading. We are looking for a dedicated, meticulous expert that will daily manage our PPC accounts.
This role will be responsible for paid media under the leadership and direction of the Director of Marketing Program Development. This is a remote full-time position.
To love this role, you are likely this type of person:

  • You are analytical.
  • You enjoy working with data and telling its story through different tools.
  • You love to optimize, optimize and optimize.
  • You have strong attention to detail.
  • You are well-organized and self-directed, with the ability to balance competing priorities and multiple workstreams.

Responsibilities include (but are not limited to):
  • Lead day-to-day management of Google Ads (Search/Display/Remarketing/YouTube), Paid Social ads (Facebook/LinkedIn/Instagram), and Microsoft Ads.
  • Create campaigns in Google Ads, Bing / Microsoft Ads, and Social channels, including strategy, set up, and optimization.
  • Define, monitor, and analyze trends in clients? KPIs.
  • Research client?s market and competitor sites for performance and optimization.
  • Optimize campaign variables such as budget, bids, keywords, ads, with results-driven focus.
  • Analyze reports and Google Analytics to help drive strategy and results.
  • Create and execute creative A/B testing and bidding strategies to effectively achieve acquisition goals.
  • Identify keyword opportunities and provide recommendations to the creative team.
  • Work with the creative team to develop innovative and high-performing assets.
  • Report regularly about campaign management and performance.

Required Education, Skills, and Qualification:
  • Bachelor in Marketing, Communications or relevant field.
  • Google Analytics: 4 years.
  • Google Ads: 4 years.
  • Bing Ads: 2 years.
  • Facebook Ads: 4 years.
  • In-depth knowledge of Facebook special ads and policies.
  • LinkedIn Ads: 1 year.

Preferred Education, Skills, and Qualification:
  • Experience with the real estate industry is a plus.
  • Google Analytics Certification.
  • Google Ads Certified.
  • Knowledge of ClickCease.
  • Bachelor degree or equivalent experience and a minimum of 3 years of prior relevant experience.

Please fill this out to proceed with your application: https://forms.clickup.com/f/26j5w-3965/3ECSFGEVHU674WRHER
About
GoForClose:
We are the fastest growing Marketing Agency in the United States serving the Real Estate Investor space. We?re bootstrapped and profitable and have amassed clients across the country in just under two years. Unlike most marketing agencies that focus on just one type of marketing, we focus on both inbound and outbound marketing strategies.
Real Estate Investing is one of the most exciting and competitive industries in the United States, with an estimated 50,000 new investors entering the space every month. GoForClose has positioned itself as the leading expert in marketing and lead generation for investors.. We?ve done this by focusing on data, hiring smart people who reflect our values, and developing marketing programs that deliver results for our clients.
About GoForClose:

We are the fastest growing Marketing Agency in the United States serving the Real Estate Investor space. We?re bootstrapped and profitable and have amassed clients across the country in just under two years. Unlike most marketing agencies that focus on just one type of marketing, we focus on both inbound and outbound marketing strategies. Real Estate Investing is one of the most exciting and competitive industries in the United States, with an estimated 50,000 new investors entering the space every month. GoForClose has positioned itself as the leading expert in marketing and lead generation for investors.. We?ve done this by focusing on data, hiring smart people who reflect our values, and developing marketing programs that deliver results for our clients.