Product Manager

Publicado 14-05-2021

Johnson & Johnson Family of Companies

Lisboa Lisboa (Publicidade / Marketing)


Johnson & Johnson is a company committed to doing good for the world. We blend Heart, Science and Resourcefulness to profoundly change the trajectory of health for humanity.

Janssen, one of the Pharmaceutical Companies of J&J, with more than 35,000 employees working hard to treat, cure, stop and prevent some of the most devastating and sophisticated diseases of our time ? from autoimmune diseases, hematology, oncology, HIV, mental disorders, heart disease and diabetes. We believe that challenging something is the best way to change it. So, every day, in more than 150 countries, we bring together ground-breaking science and the most creative minds in the industry to think differently about how diseases are treated and prevented. We seek not only to innovate but also to empower people with the tools they need to make informed decisions and achieve the best possible results for their health.

We are hiring a Product Manager to join our country value teams (CVT).


Essential Duties and Responsibilities:


  • Leads the Country Value Team providing commercial leadership and ensures the CVT achieves the required deliverables
  • Ensures that the Janssen Value Excellence Framework is embraced and utilized throughout the Product Life Cycle
  • Develops commercial tactics and messages plans to drive efficient launch and best brand positioning at local level, aligned with the EMEA brand strategy and product positioning
  • Is responsible for the development of brand campaigns and the implementation of core projects, as well as the organization of congresses/events
  • Guides the implementation of the segmentation, targeting, channel and marketing mix strategy at a local level, taking into consideration local market and customer needs
  • Leads the development and implementation of customer-specific, innovative and valuable initiatives to deliver customer needs
  • Develops a network of customer relationships and implements a stakeholder-specific engagement plan to deliver the brand value proposition locally and is able to conduct peer to peer conversation
  • Uses own network of KOLs and key stakeholders to build and supervise company/ brand loyalty
  • Is responsible for the brand budget
  • Conveys the EMEA brand vision at local level in order to craft a local brand value plan aligned to the EMEA brand value plan and strategic planning process, including local budget allocation and resourcing model management
  • Identifies and highlights to the regional marketing team (IBVTL) areas specific to the LOC/Cluster that may derail the EMEA Brand Value Plan (makes use of the functional network to do so)
  • Is responsible for supervising the brand performance at local level and providing EMEA leadership with standard KPIs and metrics
  • Works in collaboration with the IBVTL/ CVTL network and raises any issues from a local perspective
  • Collaborates within the CVTL network for sharing best practices in terms of processes, deliverables, approaches (where possible)

Qualifications


Required Education & Experience


  • University degree is required. An advanced degree in business or life sciences is a plus
  • Understanding of local market is required
  • 2 Year experience in delivering and executing brand value strategies at local level
  • An understanding of the entire product life cycle stages is required
  • Proven commercial acumen

Johnson & Johnson is an Affirmative Action and Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, or protected veteran status and will not be discriminated against on the basis of disability.


Primary Location
Portugal-Lisbon-Lisbon-
Organization
Janssen-Cilag Farmaceutica, Lda. (7290)
Job Function
Marketing
Requisition ID
2105928356W