Digital Advertising Specialist SEM/PPC

Publicado 14-04-2021

Coddict

Lisboa Lisboa (Publicidade / Marketing)


INTRODUCTION:

CODDICT is an international digital marketing company specialized in SaaS and e-commerce businesses. We're a professional team composed of skilled digital marketers, software engineers, digital designers, and an administrative team. We?re looking for a remote and hard-working Digital Advertising Specialist to join our dynamic team. We are a full-remote team operating from more than 10 different countries and 3 continents.

JOB BRIEF:

The Digital Advertising Specialist manages our paid acquisition channels and constantly maximizes their performance. This person needs to have a deep understanding, knowledge, and experience in all paid advertising channels, especially Google Ads, Bing Ads, and Facebook ads in order to track, monitor, and grow them.

RESPONSIBILITIES:

  • Ensure maximal ROI performance of all digital advertising channels through continuous optimization
  • Improve existing advertising activities through experimentation
  • Ensure market superiority through competitive analysis
  • Manage budget & timeline estimates for new advertising efforts
  • Monitor, track, assess, and report on our advertising performance to management
  • Stay updated on the latest advertising market changes to mitigate risks and discover new opportunities
  • Actively collaborate with various departments when necessary

REQUIREMENTS:

  • 3+ years of experience as a Digital Advertising Specialist
  • Deep understanding of Analytics in general and Google Analytics in particular
  • Advanced knowledge and experience in Google Ads and PPC in general
  • Advanced knowledge and experience in Search Marketing, Display Marketing, and Video Marketing
  • Advanced knowledge and experience in Remarketing
  • Advanced knowledge and experience in Social Media paid advertising
  • Advanced knowledge and experience in Conversion Optimization
  • Advanced knowledge and experience in Google Ads A/B Testing Experiments
  • Ability to analyze competition through the Google Ads auction insights
  • Ability to create optimized advertising campaigns on different platforms & channels
  • Ability to use budget planning and bidding strategies to improve advertising performance
  • Ability to track & monitor performance in a segmented & detailed manner
  • Outstanding communication and interpersonal skills
  • Experience in SaaS and eCommerce is a plus
  • Experience in Google Data Studio is a plus

BENEFITS:

  • Remote Working: Ability to work from any location around the world
  • Medical Insurance: Yes (post-probation)
  • Paid Leaves: Minimum 26 days (Subject to increase based on the position and years of employment)
  • Attendance: Flexible with Core Hours
  • Bonus: Yearly (based on appraisal)
  • Raise: Yearly (based on appraisal)
  • Be part of a team with a great culture: https://www.facebook.com/coddict

Job Types: Full-time, Contract

Salary: From 1,500.00? per month

Work Remotely:

  • Yes

COVID-19 Precaution(s):

  • Remote interview process
  • Virtual meetings