• Identifying revenue growth opportunities including acquisition of new customers and expanding portfolio usage with existing customer labs.

• Consistently achieve Sales Plan.

• Managing and maintaining business and customers within existing accounts.

• Managing complex sales activities building strong relationships with key stakeholders (lab management, clinicians, finance, and procurement).

• Working in a cross matrix environment with the Field Applications team and Service Engineering team.

• Managing tender bids, submissions and negotiations in own region.

• Developing and execute business plans for targeted accounts in line with Hologic key account management tools and processes.

Attend local, national and international congresses and events to promote products to all customers.

• Assist in gathering of Market data and information, particularly forwarding in Competitive information and impacts.

• Performs other related customer based sales and support duties as assigned.

• Demonstrate basic computer skills including ability to utilize Hologic business applications, basic Excel, Word and PowerPoint applications, with minimal need for assistance.

• Excellent commercial awareness.

• Strong ability to influence with experience of presenting and negotiating effectively whilst building strong relationships.

• Outstanding communication skills are essential with the ability to communicate credibly at all levels; influence key stakeholders.

• Relevant knowledge and experience of diagnostic products and systems and applications is desirable (plus previous experience in Molecular diagnostic area)

• Demonstrable sales experience in a directly related medical field with documented success.

• Demonstrated strategic selling skills in complex sales situations.

• Demonstrated ability to manage and grow a large high value sales territory.